# Analytics

> Earnings, hours taught, trial conversion, reply time and returning students.

**Analytics** shows earnings, hours taught, active students and how many trial students go on to pay, one teacher at a time.

Choose a period at the top to look at the last 3, 6 or 12 months. Earnings count payments by the month they were paid, and refunds are subtracted in the month the money was given back. Hours taught count a group lesson once, with its length once, however many students joined it.

Active students are those with a completed or confirmed lesson in the last 30 days. Trial to paid counts students who took a trial lesson and later paid for a lesson, package or plan.

Reply time is how long you usually take to answer a student, over the last 90 days whatever period you choose. A run of messages from a student counts as one question, timed to your next reply. Your page shows it once at least 5 questions were asked and you usually answer within a day; analytics shows it to you from the first question.

## Export for payroll [#export-for-payroll]

Owners and admins can download a CSV at the bottom of the page, for any range of dates up to a year, in the site's time zone. **Download lessons** lists every confirmed, completed, cancelled or missed lesson with its teacher, date, time, length, lesson type, student, status, the amount paid and how it was paid (cash, transfer, card, a package, a monthly plan, free or unpaid). **Download summary per teacher** gives each teacher's completed lessons, hours, no shows and cancellations, and their payments, refunds and net for the range, one row per currency. A group lesson counts once in a teacher's lessons and hours, however many students joined it.
